Today on The What’s Working Now Podcast, Host Katie Richardson is absolutely thrilled to be joined by a young entrepreneur who switched her life from a “meh” corporate job to a self-run business that reaches OVER the millions and has already received awards from Microsoft and Business Insider in one year. Just since they last talked, guest Kat Norton gained an additional 200,000 followers in a week. Kat is a nomadic entrepreneur who teaches Microsoft Excel, growing a community by using her energy and enthusiasm for what she does to transfer time-making knowledge to the masses. You may be surprised, however, to hear that Kat’s methods for success didn’t involve a single business plan, marketing team, or even any team at all. Join them for this highly energetic and inspiring message about the power of getting to know your own body and how you can get hyped into sharing your unique energy with others, whatever form it may be in.

3 Key Takeaways

• The best part about co-creating with the universe
• Kat’s secret sauce to coming up with fresh viral videos
• Why you need to ask your body about your business decisions

Listen to the Full Episode

Show Notes

[1:50] Katie invites Kat to share an experience that has formed and shaped who she is today

• March 2020
  • Trying to find the niche that lights her up in this world
  • “I really got myself back to the baseline that I can do whatever I want to do.” -Kat Norton
• The magic that happens when you align with your own purpose

[7:07] Doing what you love because it’s exciting and not because you have to practice discipline

• Doing excel trainings for fun 
• Making the TikTok
  • Her fourth video gets 100,000 views
• Getting recruited to train
  • Exploding and putting all of her energy into a really fun Excel course
• Getting featured on Business insider after finally quitting her old job

[12:48] “I’ve got it to this place where if I’m not in course creation mode, I’m only working 15 hours a week.” -Kat Norton

• Automating the business for passive income
• “I don’t want to feel money anymore. I just want to flow.” -Kat Norton
• Her second goal to help others 

[14:22] Bringing her magic into the world

[15:50] Not having a business plan and instead taking action through intuition

• “A business plan would limit me. I know what’s coming through for me is bigger than projection.” -Kat Norton
• The best part about co-creating with the universe
• Viewing the business as an extension of her
• “I’m trying to light EVERYBODY up.” -Kat Norton

[18:30] Some of Kat’s passive income systems

• Selling through thinkific
• Using WebinarJam for her web platform that won’t crash on her
• It’s an Excel party!

[19:55] How Kat helps millions without having a massive team

• “I view my course creation as an art. I could outsource the editing, but that’s part of the art.” -Kat Norton
• Letting it flow without feeling overwhelmed
• Getting her ideas through meditation and vision
• Leave space for the creativity, do some market research, and listen to songs
• Taking an hour to get into things
• “Learning yourself and how to manage YOUR energy is your greatest asset.” -Kat Norton
  • Any piece of content is an energy transition

[29:44] Has Kat’s purpose evolved since last year

• It’s definitely grown! 
  • “I want to use my story as a conscious expander. Because if you don’t see people doing these things, they won’t believe it’s possible.” -Kat Norton

[31:35] Some examples where Kat got to witness the fruits of helping people

• Getting an email from a woman who’s pay raised
• When people say they listened to the podcast and got inspired

[33:15] How Kat decides what to say yes or no to

• Ask your body what feels aligned 
  • Is it lighting you up?
• Intuition is so strong and so underrated

[39:10] Resources that have helped Kat

• Her Kundalini Yoga practice

[38: 40] What Kat does consistently every day

• Yoga and going outside

[39:25] A book that Kat keeps on her nightstand

• Dr. Dispenza: Breaking the Habit of Being Yourself

[40:10] Advice that has lead Kat to her success

• “You’re not even going to know these people in 10 years. It doesn’t matter what they think.” 

[41:00] A step listeners can take to identify their purpose

• Find some kind of practice that resonates with you

Resources

Follow Kat on Instagram and TikTok: @miss.excel

Dr. Joe Dispenza: Breaking the Habit of Being Yourself

Thinkific

WebinarJam

Learn about Kundalini yoga